(DOWNLOAD) "Online Search and Buying Behaviour: Malaysian Experience/Recherche en Ligne Et Habitudes D'achat: Experience Malaisienne (Report)" by Canadian Social Science ~ Book PDF Kindle ePub Free
eBook details
- Title: Online Search and Buying Behaviour: Malaysian Experience/Recherche en Ligne Et Habitudes D'achat: Experience Malaisienne (Report)
- Author : Canadian Social Science
- Release Date : January 31, 2010
- Genre: Social Science,Books,Nonfiction,
- Pages : * pages
- Size : 242 KB
Description
1. INTRODUCTION There has been a rapid growth in the use of Internet since its introduction in the early 1980s. The Internet has grown tremendously in both its applications and number of users mainly due to its unique characteristics of flexibility, interactivity, and personalisation. It has been a very useful tool for communication, entertainment, education, and electronic trade (Ko, Jung, Kim, and Shim, 2004; Koyuncu and Lien, 2003). With the increased Internet access both at home and in schools, the number of Internet users will continue to grow.